Divergent Insights Expands to Vietnam

Southeast Asia-based qual and quant marketing intelligence and online panel service provider Divergent Insights has opened an office in Vietnam, where it has appointed Nguyen Cong Nhu Thuong as Head of Business Development and Operations.

Divergent has offices in India, Singapore, India and Indonesia, as well as partners in South Korea, China, and the UAE, and consultants based across the US, LatAM, Europe and the APAC region. Its services include online panels and panel management, automotive clinics, business and secondary research, social media analysis, and virtual reality consumer experience measures.

Nhu Thuong (pictured) joins the company's new 'Representative Office' in Ho Chi Minh City with more than ten year's MR, business development and operations experience. Most recently, she held a business development role at CI Research, prior to which, she worked for Ipsos as Associate Project Manager, and Axis Group as a Project Manager. During her career, Nhu Thuong has managed projects for B2B and B2C clients across the automotive, consumer durables, FMCG, eCommerce, healthcare, education, tourism, and banking and finance sectors.

Commenting on the news, MD Rajiv Kokane said: 'We're so excited to welcome Ms Nhu to the Divergent Insights team. She brings a variety of expertise and is perfectly suited to the work we're doing in ASEAN now. This will help our global clients who are looking to enter the Vietnam market and will now receive truly international expertise combined with local knowledge.'

Web site: www.divergentinsights.com .