Stravito Adds Generative AI Functions to Platform

Stockholm, Sweden-based Stravito has added generative AI functionality to its enterprise insights platform, allowing users to interrogate data with natural language questions, and dive deeper into data with recommended questions.

Addressing data security concerns surrounding the use of open AI, the firm stresses that the AI used here is a closed system which 'generates accurate answers exclusively from a client's owned research materials, and not beyond'. Founder and CEO Thor Olof Philogéne comments: 'Generative AI is changing the industry for the better by increasing the accessibility of any organization's owned data - evolving market research from a one-way search into a two-way conversation'. He adds: 'Instead of simply searching to find the location of information, users can now ask Stravito any question, of any complexity, and quickly receive complete answers that aggregate insight from various sources'.

While providing answers to users' initial questions, the software adds its own 'related questions' based on the current conversation, with the aim of helping researchers get to the most useful, relevant information faster. Every search also returns clickable links to source documents, to give users confidence in the validity of answers.

The firm also has locations in London, Amsterdam and the US, and is online at www.stravito.com .