Funds, launch for Cold Chain BI Tool SnoFox

New York-based cold chain sector business intelligence tool SnoFox has launched out of stealth with $4.5m of seed funding, which it will use to reach new customers in more markets across the US, and to hire new talent.

SnoFox provides real-time insights and predictive analytics for the global cold chain sector, which includes temperature-sensitive products in transit, in process, in storage and in display. The firm's platform uses existing refrigeration data, proprietary algorithms and remote technology to extract insights, enhancing cold storage warehouse efficiency without the need for any additional hardware. With existing facility data and its algorithms, SnoFox provides advanced analytics solutions that identify areas within cooling systems that can be improved to increase energy efficiency.

The firm's seed round was led by Voyager Ventures, with participation from Pale Blue Dot, Ponderosa Ventures, and Mudcake, bringing the total raised to date to $5.7m. SnoFox CEO and co-founder Ben Rubin comments: 'I am incredibly proud of our exceptional team at SnoFox, whose relentless dedication and innovative solutions have paved the way for a greener, more sustainable future. With the support of our investors, partners, and our remarkable team, SnoFox is poised to revolutionize the global cold chain and usher in a future where sustainability and efficiency go hand in hand'.

Web site: www.snofox.com .