New Agency Pegasus Hires Third Team Member

In the UK, recently launched research and consultancy firm Pegasus Insight has appointed former Verve / BVA BDRC exec Chris Whitmore as Director, to help drive business growth. He is the third member of the new team.

Officially launched in May by former BVA BDRC Financial and Business Director Mark Long, Pegasus Insight offers professional research services with a specialist focus on the financial sector. Whitmore (pictured) joins after nearly five years at London-based Verve, latterly as Research Director, before which he held research roles at BVA BDRC.

Long says of the hire: 'Having worked with Chris for four years previously, his expertise in proposition development and delivering impactful insights make him a fantastic addition to the team to help us to drive forward'.

Whitmore joins Long and Madeleine Green, who recently joined as Associate Director from Behaviorally, and previously held roles at BVA BDRC.

Web site: www.pegasus-insight.co.uk .