Syndigo Names Dan Hess Chief Product Officer

In the US, commerce data management, syndication and analytics provider Syndigo has appointed former NPD Group / Comscore exec Dan Hess as CPO, and a member of the executive leadership team.

Syndigo's content distribution network enables the continual flow of data and content throughout the commerce ecosystem. The firm serves more than 12,000 manufacturers, and 1,750 retailers and distributors globally across industries including grocery, foodservice, hardlines, home improvement/DIY, pet, health and beauty, automotive, apparel, oil and gas, and healthcare.

Hess (pictured) joins from B2C and B2B analytics specialist The NPD Group, where he most recently served as Global Chief Product Officer; before which he was CPO of Comscore, having been one of the company's original employees. Earlier in his career, Hess was CEO and co-founder of Local Offer Network, which created an omnichannel predictive modeling and personalization platform that was acquired by Catalina Marketing.

Commenting on the appointment, Syndigo CEO Simon Angove said: 'I'm thrilled to have Dan join Syndigo as we continue to build upon our leading data management, product syndication, and analytics platforms. His highly valuable domain and industry experience will be a great addition to our team, as we invest in people and technology to drive innovation for manufacturers and retailers across many industries'.

Web site: www.syndigo.com .