New CEO and Italian Office for Audiencerate

Audiencerate, which supplies data management and activation solutions for advertising and marketing, has announced a new CEO, Marco del Tongo. He will also lead the firm's new Italian business, as Interim MD, as it opens an office in Milan.

Del Tongo (pictured) brings more than twenty years' tech experience, including CTO roles at Desdoo and Illiar and work at Hachette Rusconi and Game Network. In his new role he is tasked with growing the business and scaling its proprietary data solutions.

The Milan office will become the company's research and development centre, focused on developing privacy-compliant customer data management solutions, and the use of AI. The firm is seeking a new country manager for Italy who will take over from del Tongo.

Web site: www.audiencerate.com .