Nielsen Names Otaki Japan Sales Director

In Tokyo, Nielsen has appointed Naobumi Otaki as Sales Director for Japan, leading the Advertiser and Agency team in the country, driving sales, and developing long term strategic partnerships within the industry.

Otaki (pictured) joins from Mindshare, where he was AD of Planning, having earlier been a Senior Account Manager at McCann Health, and spent eight years at K&L, latterly as MD India. In his new role he will report to Aaron Rigby, MD of Advertisers & Agencies, Audience Measurement Asia.

Rigby comments: 'The appointment of Naobumi shows Nielsen's commitment to driving measurement innovation and delivering the industry's growing need of measurement data. His impressive experience and skill set in the industry makes him a perfect fit for the mature market like Japan. I'm looking forward to his leadership in accelerating the company's growth'.

Web site: www.nielsen.com .