Sensis Launches Transport Consultation Unit

Multicultural marketing agency Sensis has launched a specialist transportation division, SensisConnect, with a focus on public engagement / consultation and optimising communications.

The new unit builds on Sensis' acquisition in February last year of communications and stakeholder engagement consultancy Sharp & Company, and will tap extensive multicultural marketing and behavior change expertise to identify and engage all segments and groups within the population, aiming for 'community consensus'. The division works on both infrastructure projects and transit systems.

Pictured is Sensis' President and Chief Strategy Officer Jose Villa. The firm is online at www.sensisconnect.com .