Major Investment for The Insights Family

Manchester-based kids, parents and family specialist The Insights Family has secured a £5.6m investment, with which to continue and accelerate its rapid global growth.

The company was established in 2017 and now provides real-time insights and trends for clients across six continents and 22 countries. Earlier this month it relocated its headquarters to a larger space in Manchester city centre, and launched its first 'tier 2' market in the Republic of Ireland.

The funding was led by UK and Ireland growth capital investor BGF, which has invested £5m, and was supported by DSW Ventures.

Insights Family founder Nick Richardson (pictured) states: 'We have achieved a lot in a relatively short period but having the support of BGF will enable us to significantly accelerate all parts of our business and to firmly establish ourselves as the global leader in the next generation of market intelligence on the next generation of consumers. Having the backing of an experienced investor such as BGF, is an exciting validation of our commitment to reaching this goal'. BGF's Rhys Davenport adds: 'The Insights Family has emerged as a global authority in market intelligence for kids, teens, parents, and families. We are thrilled to support another outstanding North West business and look forward to collaborating with the team on this next phase of growth'.

Web site: www.theinsightsfamily.com .