PAMCo Promotes for Acting MD Role as Redican Departs

PAMCo, the company which oversees audience figures for British newspapers and magazines, has appointed Emma Holden as Acting MD after the departure of CEO of ten years Simon Redican.

Redican joined what was then the UK's National Readership Survey (NRS) in 2014 from the Radio Advertising Bureau. After nearly sixty years as the NRS, the body was replaced by a new company called PAMCo in April 2015, promising more up-to-date cross-platform data after pressure from publishers.

Holden (pictured) brings to the new role more than twenty years' experience across media, in roles including leading client relationships and business development, managing teams and delivering projects, driving commercial strategy and managing budgets. She joined PAMCo as Research Director little more than a month ago after a year-long contract as Viewing Data Product Owner & Programme Lead at Sky, and before was Service Development Director, BARB UK at Kantar for five years. Earlier she spent three and a half years at each of Sky and Kantar in commercial roles, and she was Commercial Director at KMR Software for nine years.

The organisation is online at www.pamco.co.uk .