Voxpopme Moves Barraclough Up to CEO

Birmingham, UK-based qual insights platform Voxpopme has a new CEO. Andy Barraclough is a co-founder of the firm and until now served as its CTO. He succeeds Lonnie Mayne, who moves to the role of Chairman of the Board.

Voxpopme's Qualitative Insights Platform allows users to collect, centralize and analyse qual data. Barraclough, the company says, has been key in establishing it as 'a pivotal player in the AI revolution within the industry', and in his new role will aim to further advance the platform's technology, developing new products and enhancing the customer experience.

Mayne comments: 'There is no better person than Andy to lead Voxpopme into this next phase of growth. He is a visionary technologist with a proven track record of running and scaling our business. I have the utmost confidence in Andy and look forward to working with him as he assumes this new role'.

'When Lonnie joined Voxpopme 18 months ago, he immediately injected new energy into the team' says Barraclough, 'and helped us to diversify our offerings with the HubUX acquisition (now Voxpopme Live Interviews). Under his leadership, we've established Voxpopme as the leading qualitative insights platform that provides brands and agencies with scalable and cost-effective insights. I am honoured to have been chosen by him and Voxpopme's Board to lead the company into its next chapter of growth. We have an enormous opportunity ahead and my focus will be on accelerating Voxpopme's innovation to our customers, agency partners, and users'.

Web site: www.voxpopme.com .