B2B Specialist NewtonX Hires Product Leader

B2B research firm NewtonX has appointed former American Express employee Kavita Anand as Vice President of Product, leading strategy, design and development for products including the firm's Knowledge Graph and its expert intelligence platform NewtonX Prime.

The firm uses a proprietary AI-driven algorithm, NewtonX Graph, to custom recruits precisely matched audiences for specific business questions, tapping an open network of 1.1 billion 'professionals across 140 industries, which each individual '100% verified'.

Anand joins from American Express where she spent the last three years as Director, Product Management, launching and scaling new business and developer-facing products for B2B payments. This followed two and a half years as the global finance company's Senior Manager, Enterprise Strategy. Her earlier work included two years as a Teaching Fellow in Mumbai, and two as a consultant on economics for legal cases at FTI Consulting.

NewtonX CEO Sascha Eder comments: 'We're thrilled to welcome Kavita to the team. Her experience with scaling B2B solutions for complex customer needs will be a huge asset as NewtonX accelerates our product-driven growth'.

Web site: www.newtonx.com .