New President and Committee for Indian MR Association

National association the Market Research Society of India (MRSI) has announced its new Managing Committee, which will serve for a three-year period, Nitin Kamat, Chief Growth and Partnerships Officer at TAM Media Research is the new President, taking over from Paru Minocha.

Not-for-profit MRSI was founded in 1988 to encourage the development and regulation of market research, to promote the industry among the public, advertisers, ad agencies and publishers, and to represent it and be its advocate in government affairs.

Kamat (pictured) has been the Committee's Treasurer for the past two years and was part of the body's ISEC Committee, developing its new Socio-economic Classification System.

The association's new Treasurer is Parijat Chakraborty, while Puneet Avasthi and Shuvadip Banerjee have been elected as Vice Presidents and Anila Vinayak as the Secretary.

The new Committee's aims include the development of a more collaborative network for its members, encouraging knowledge and resource sharing.

Minocha, who is MD South Asia for Kantar's Insights Division, stated: 'I am grateful for the unwavering trust MRSI members placed in the current Managing Committee. Key initiatives like the launch of the Socio-economic Classification System, ISEC, and the Market Sizing report of FY 2022-23, have given a new direction and scale to the vision of the association going forward. As I pass on the baton, I wish the incoming Managing Committee under the leadership of Nitin Kamat all the best'. Kamat says his focus will be 'to engage new minds, to not only maintain existing standards but also implement a new set of ideas and initiatives', and adds: 'In addition to building MRSI's 3 Pillars - Profile, Pride, and Network - I firmly believe, 'Building Trust' is another crucial pillar that we will work upon'.

Full membership of the new Committee can be found on the organisation's web site at www.mrsi.co.in/about-us.html .