Futurum Brings In Strategy and Research Chief

In Austin, Texas, tech consulting and research firm The Futurum Group has hired Tiffani Bova as Chief Strategy and Research Officer.

Futurum's research and advisory services are grouped around twelve major technology sectors. The past two years have seen rapid growth for the Group, partly through the acquisitions of B2B research, media and advisory business Dash Network, a specialist in CX; B2B insight and marketing company Visible Impact; San Francisco-based media company the Business Podcast Network; and tech community publisher and data firm Techstrong Group. Its research data and analytics arm, Futurum Intelligence, has added new customizable dashboards and seen a high number of subscriptions, the firm says.

Bova (pictured) brings some thirty years of experience to the company. The author of two Wall Street Journal bestsellers, GrowthIQ and The Experience Mindset, she is a former Gartner Distinguished Analyst and Research Fellow and has worked for top tech companies as an advisor on indirect channel strategy, go-to-market and sales transformation. She joins from Salesforce where she was SVP, Global Growth Evangelist. In her new role she will run Futurum's research and strategy organization, while working closely with its leadership team to develop and scale its data and intelligence platform, and insights offer. She will also lead efforts within the technology and telecom channels.

Futurum CEO Daniel Newman comments, 'Over the span of her career, Tiffani has been one of the most sought-after analysts and thought leaders advising the largest tech companies in the world including Cisco, HP, Microsoft, AWS and IBM. Her track record is a testament to her reputation as one of the world's foremost management thinkers, which I am thrilled and proud to welcome. The Futurum Group's growth trajectory has been drawing the best talent in key positions, which we strive to apply in the standards and quality of work that serves our clients worldwide'.

Home page: www.futurumgroup.com .