Angus Reid Promotes FS Leader Walkey to EVP Role

In Vancouver, market research and public opinion polling firm Angus Reid Group has announced the promotion of Michelle Walkey to Executive Vice President, Canada.

The Group's expertise spans financial services, technology, media, government and other sectors, and ranges from certified sample and custom research design to advanced analytics.

Walkey joined the company a year ago as an SVP leading the team in the financial services sector. She worked previously at research, insight and advisory services provider Maru Group, latterly as Strategic Advisor. Earlier she was Maru Group's UK MD, and MD of the Retail and Technology division of the group's consumer intelligence firm Maru/Matchbox - formed when it acquired the North American consulting division of Vision Critical in 2016. Walkey previously spent nine years at Vision Critical, latterly as SVP.

In her new role she will lead the company's Canadian operations, and is charged with translating the company's ambitious growth strategy into action, with a focus on financial services.

Group CEO Angus Reid says of the news, 'With the rapid expansion of our client base and the growing demand for more sophisticated data-driven solutions, the need for strong leadership in our Canadian division has never been more pressing. Michelle's ability to blend cutting-edge analytics with strategic insights makes her the ideal leader to scale our Canadian operations and ensure we continue to deliver industry-leading research'.

The Group is online at www.angusreid.com .