US Hire for British-based Pharma MR Firm Beyond Blue

Manchester, UK-based pharma insights firm Beyond Blue has announced the appointment of Sunny Shah as Head of US Insights, based in Philadephia.

Beyond Blue, known until fifteen months ago as Blueprint Partnership, works with major pharmaceutical companies in major markets worldwide, including Western and Eastern Europe, the US, Canada, Asia and Latin America. The firm prides itself on 'tackling the most complex of pharmaceutical business challenges'.

Shah (pictured) has spent the last seven and a half years working at healthcare market research firm inVibe Labs, initially as VP of Insights, later as EVP and subsequent to its acquisition by THREAD in 2021, as Head of InVibe. Earlier in his career he worked as AD, Health at consumer collaboration specialist C Space; as Senior Manager of Consulting Services at Kantar Health; and as a Research Manager at Roger Green and Associates (RG+A). His experience includes strategy, business development, operations, and supporting a novel research technology start-up through its acquisition.

CEO Samantha Hope comments, 'This appointment marks a new and exciting chapter for us as we continue to innovate, grow, and deliver unparalleled value to our clients. We're excited about what's ahead and couldn't be more thrilled to have Sunny onboard to help us reach new heights globally'.

Web site: www.beyondblueinsight.com .