Three New Hires for Yonder Consulting

Yonder Consulting has appointed former Savanta execs Stephen Palmer and Steve Coll as Directors, and brought in Lia James as a mixed-method researcher.

Yonder now operates from London, New York and Singapore. The firm was created in 2020 when survey firm Populus combined its own team with those of its fieldwork arm Populus Data Solutions, its brand and business strategy firm BrandCap, and insight-led innovation firm Decidedly.

Palmer (pictured middle) worked for four years as EVP Financial Services at Savanta, after twenty years rising through the ranks at TNS and Kantar. He began his career as an RE at B2B firm The Business Research Unit. In his new role, he will be instrumental in developing core research products and enhancing Yonder's client offering.

Coll (pictured below) joins from Savanta where he worked most recently as a Director. He joined it as a Senior Insight Executive in 2019, having previously been an SRE at High Net Worth consumer specialist Wealth-X. He brings experience in research across sport and physical activity, as well as central government, non-departmental bodies, and the charity sector. At Yonder he will lead major sports accounts.

James (pictured top) brings experience working with education and professional bodies, including two years at Red Brick Research and Research By Design, in Tunbridge Wells, most recently as an SRE.

Insight Managing Partner Tom Wormald comments: 'I am delighted to welcome three new faces to Yonder's growing insight function as we broaden and deepen our offer. It's incredibly exciting to see the range of talent in our industry at all levels, and these hires mark an important next step in our ongoing focus on driving insight-driven outcomes for our clients'.

Web site: www.yonderconsulting.com .