Kantar Appoints New Leader in Helsinki

Kantar has appointed former Nokia and WPP exec Christoffer Hultin as Managing Director of its business in Finland, effective immediately.

Hultin worked for more than five years at GroupM Finland (now WPP Media Finland), latterly as CEO, helping to transform it into the country's third largest media agency with a turnover of EUR 100 million. Prior to this he was Managing Director of OMD Finland, and spent four years at Nokia in roles including Director of Global Marketing Strategy and Planning. Most recently he served as country lead at consumer electronics consultancy Acceleration Nordic.

Gonzalo Fuentes, CEO of Kantar's Insights division in EMEA, says of the appointment: 'Christoffer joins at an exciting time to be working with Finnish businesses, which have a significant opportunity to expand their brands and their presence internationally. His deep expertise across advertising and technology is a great asset to Kantar as we help brands to maximise the value of their data, accelerate the marketing cycle and reimagine what's possible in the world of AI.'

Web site: www.kantar.com .