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New Director for Medical Fieldwork Company
Mo Rice has been appointed as Client Service Director at pharmaceutical online fieldwork provider Medefield Europe. She joins the company from GfK Martin Hamblin, and has seven years' experience of conducting international online projects.
Rice has 15 years' market research experience, including stints at NOP World and NFO Europe as well as GfK. She started her career in the operations division and progressed to client service and management of quantitative projects. Her online experience means she has also been called upon to advise various research teams on Internet projects.
Medefield's MD Elys Roberts said: 'The experience Mo brings is invaluable, particularly her understanding and experience of the global research process, and her vast knowledge of conducting online research. Furthermore, having spent most of her career working in agencies, she can relate to our clients' needs and therefore provide the highest possible standards of service.'
Medefield Europe is the global e-Fieldwork services division of US-based Medefield, which is owned by P\S\L Group. The e-Fieldwork service conducts online surveys in Europe, the USA, Latin America and Asia for pharmaceutical and healthcare MR and consulting agencies. The company's web site is at www.medefield.com

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