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MRSI Expands Team
US agency MRSI has added five employees to its MR team. Pam McHugh joins as VP, Client Services and Sharon Myers as an Account Manager. Colleen Clark and Melissa Van Ryzin join as Senior Research Analysts and Robert Enzweiler as a Research Analyst.
McHugh will be based at the company's client service office in Chicago, and the other four at the company's corporate headquarters in Cincinnati.
McHugh was previously Associate Director, Analytic Consulting and Testing at Information Resources, Inc. (IRI), VP, Research Practice Management at Claritas, and, most recently, VP, Survey Research at comScore Networks. She specialises in tracking, segmentation, advertising, and new product testing in financial services and CPG. She has an MA with a concentration in statistics and a BA with distinction in qualitative research and research methodologies from the University of Illinois, Champaign.
Myers was a co-founder of Marketing Insights, a marketing research and strategy firm, before joining her most recent post at Toyota Motor Manufacturing, N.A. She has a BA in psychology and political science from Eastern Kentucky University and an MBA from Bellarmine University.
Clark was a consumer research consultant for GlaxoSmithKline and prior to that a research manager at H.J. Heinz Company. She has an MS in sensory evaluation and psychology from Cornell University, a BS in food science from Penn State University, and certification in marketing research methodology from the ACNielsen Burke Institute.
Van Ryzin was a research analyst at Thrivent Financial, and most recently, a senior market research analyst at Appleton Papers, Inc. She has an MS in organizational leadership and quality from Marian College and a BA with an emphasis in marketing research from the University of Wisconsin-Green Bay.
Enzweiler was previously a Senior Research Analyst at Ipsos-Vantis, and before that a Project Director at Friedman-Swift Associates. He attended Northern Kentucky University and the University of Cincinnati and has a BS in marketing.
MRSI (Marketing Research Services Inc.) is a full-service marketing research firm located in Cincinnati, Ohio and online at www.mrsi.com.
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