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Lightspeed Boost French Team
Lightspeed Research has appointed Frank Durousset as Account Director, based in its new Paris office. He has worked previously at ACNielsen, NPD and NetValue.
Durousset has more than 20 years' experience including seven as a Key Account Director at ACNielsen, focusing on point of sale and consumer tracking information, followed by a spell at NPD as French Country Manager and European Business Unit Manager, with the same focus. He then worked as European Business Development Manager for Internet audience measurement company NetValue, before leaving to run his own company, mobile and digital marketing solutions firm Moovline, three years ago.
David Day, Lightspeed's CEO Europe, says Durousset's 'focus on client service, knowledge of the French market and his obvious expertise in business development are going to be crucial to expanding our offering in France.'
Lightspeed Research is part of WPP and is on the web at www.lightspeedresearch.com .
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