RI's Italian Qual Leader Joins Synovate

Synovate has appointed former Research International qual researcher, Rossana Dell'Isola, as MD Qualitative, Italy and as a member of its Global Qualitative Leadership team.

At Research International, Dell'Isola was latterly Director of Innovation based in Milan, where she was one of the ten members of the firm's Global Qualitative Board. She joined the firm in 1993 as Senior Research Executive mainly working on the Unilever account.

Dell'Isola has an honours degree in philosophy with a specialism in anthropology and psychoanalysis from the University of Milan. She will join Synovate in June, reporting into Ged Parton who heads up qual on the group's executive. Commenting on the appointment, Parton said: 'We are on our way to becoming the thought leading global qualitative company in the world and Rossana is an extremely talented individual who will play an instrumental role in leading the development of innovation in that space.'

Synovate is the MR arm of Aegis, employing more than 5,700 staff across 52 countries and online at www.synovate.com .