DRNO - Daily Research News
News Article no. 7830
Published January 18 2008

 

 

 

AlphaDetail Hires Qual Head

In the US, pharma MR firm AlphaDetail has appointed Beth Thompson as Director of its qual research department.

Thompson joins with more than 14 years' experience in healthcare marketing research and consulting gained at GfK Strategic Marketing, Britnall & Nicolini and while President of her own qual consultancy. During this time, her work has spanned a broad spectrum of therapeutic areas such as cardiovascular disease, depression/anxiety, diabetes, dyslipidemia, HIV/AIDs, and oncology. Thompson has a PhD in Political Science from Rutger's University and a BA in International Relations from the University of Michigan's Honors College.

AlphaDetail CEO Roger Jensen commented: 'The addition of an experienced qualitative research professional like Beth is another example of our commitment to providing an expanding array of services and methodologies to our customers.'

The firm was founded in San Mateo, California in 2001 to offer research into pharmaceutical products at every lifecycle stage. Last November the company opened an east coast office in Horsham, Pennsylvania ( www.mrweb.com/drno/news7429.htm ). Web site is www.alphadetail.com.

 

 
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