Essential Hires Qual Specialist from TNS

 

In the UK, media, entertainment and communications research agency Essential has appointed former TNS Managing Consultant Sarah Calver as Senior Research Manager in its qualitative research team.

Calver joins from TNS Edinburgh, where she worked in the qualitative team and managed a range of high profile clients. Prior to this, she was a Researcher at Cragg Ross Dawson in London handling qual commercial and public sector studies, and before this, she worked in the Financial Services Research team at NFO Worldgroup. Calver is an Oxford University graduate in Modern Languages.

Director Alex Charlton comments: 'The scale and expertise of our team is growing fast and we're very proud to have attracted a colleague of Sarah's calibre to our agency.'

Essential was launched in 2005 by three ex-BBC researchers, and was last year named 'Best New Agency 2007' by the Market Research Society. In March, the firm appointed former GCap Radio Customer Insights Manager Chris Hurry as Senior Research Manager.

Web site: www.essentialresearch.co.uk .