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MRSI Strengthens Team
Cincinatti-based MRSI (Marketing Research Services Inc.) has announced three new appointments. Jack Korte joins MRSI as Vice President, Client Services, Amy Collis as Account Manager and Brad Buher as an Account Executive.
Korte has over 15 years of marketing research experience, focusing on client development, project design and team management, and including time at Cooper Research, The Answer Group, and most recently Wirthlin Worldwide and its purchaser Harris Interactive. Before entering MR, he worked in CPG and healthcare organizations - the latter sector is an area of particular expertise. He holds a BS and an MBA from Xavier University.
Collis also worked at Wirthlin and then Harris - she was most recently Senior Research Manager at the latter. At MRSI, she will manage the qual department, and also consult with account executives on objectives and methodologies for both qual and quant projects. She has a bachelor's degree in business administration with a focus in marketing from the University of Kentucky.
Buher was previously Market Intelligence Director for transaction processing firm First Data Corporation, a role he built and established, leading all MR programs for financial institution and merchant client divisions. He holds a BS in finance/economics from David Lipscomb University and an MA in organizational management from Trevecca Nazarene University.
Buher will be based at the company's client service office outside Atlanta, GA, and the other two at the corporate HQ in Cincinnati.
MRSI (Marketing Research Services Inc.) is member of the MVL Group of companies and is on the web at www.mrsi.com .
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