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Synovate Romania Appoints New MD
In Bucharest, Synovate has appointed brand marketer Carmen Wieck as Managing Director for Romania.
 She joins from Kraft, where she worked as Marketing Manager Confectionery for the chocolates and biscuits segment in Romania. Prior to this, she held marketing and sales positions with P&G in Bucharest and Coca-Cola in Romania and Croatia. She then worked for Ansell Healthcare in Brussels as Marketing Manager for Emerging Markets, before returning to Romania in a senior marketing management position with Starfoods - PepsiCo.
Wieck, who has collaborated with Synovate for more than 10 years, says she feels very positive about the move.
Synovate CEO for Central/Eastern Europe and the Middle East, Kurt Thompson, comments: 'We look to Carmen to maintain our leading position in the Romanian market, using the skills and expertise she has gained by working with some of the world's best-known brands.'
Synovate Romania specialises in the FMCG, Financial, Automotive, Telecoms and Healthcare markets. The group is online at: www.synovate.com .
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