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16/7/19
Article Headline
Posted: 16/7/19

Following Friday's announcement that WPP is to sell 60% of Kantar to private equity firm Bain Capital, more details are emerging of the firm's plans, including possible eCommerce acquisitions and expansion of services like Kantar Marketplace.

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Article Headline
Posted: 16/7/19

Indonesia-based research and neuroscience start-up Neurosensum has followed up a recent $1.8m funding win with the launch of a new research tool, SurveySensum, and says it aims to double its size to around 90 employees by the end of the year.

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Article Headline
Posted: 16/7/19

Rival Technologies, the insight tech business headed up by Vision Critical founder Andrew Reid, has raised more than $CAD 8.5m from Canadian investors, for use in continued platform development and to expand sister company Reach3 Insights.

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Article Headline
Posted: 16/7/19

Nielsen has moved the processing of its core National Television Audience Measurement data from traditional on-premise server processing to a cloud-based infrastructure provided by Amazon Web Services (AWS).

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Also in today's news...

Article Heading

Former IBM Marketing Cloud is Now Acoustic

Posted: 16/7/19

The marketing software business sold in April by IBM has a new name, Acoustic, following the completion last week of its acquisition by private equity firm Centerbridge. More

Article Heading

Researchscape Launches Automated Reporting Tool

Posted: 16/7/19

In the US, Jeffrey Henning's Researchscape International has launched ResearchStory, a new AI-powered tool to help MR execs generate quick, accurate and detailed reports based on their findings. More

Article Heading

MaruMatchbox Hires Pharma and Medicines Leader

Posted: 16/7/19

MaruMatchbox has appointed former Kantar / MaPs leader Rich Durante as Managing Director of Pharmaceuticals and Medicines, based in Boston. More

Article Heading

Meetings and Incentives Firm Opens Insight Unit

Posted: 16/7/19

US-based meeting and incentive management firm Creative Group, Inc. has announced the launch of a new Design & Insights practice, which will bring insights to bear on program design. Melissa Van Dyke has been appointed as VP leading the new unit from August 26th. More

Article Heading

Acquisition Brings Ugam into Merkle

Posted: 15/7/19

Dentsu Aegis Network has acquired a majority stake in India-based data and analytics company Ugam, which will be added to its performance marketing division Merkle. More

Recent Appointments

Recent Appointments...

Analytic Partners

Posted: July 16 2019

In the US, adaptive modeling firm Analytic Partners has appointed Frieda Murphy as Vice President, Human Resources, charged with driving HR strategy, organizational development, talent management and engagement for the company globally. More

Directions Research

Posted: July 15 2019

US-based Directions Research has added Tim Laake and Carley Metsker to its Board of Directors, joining President and CEO Jim Lane, SVP Janice Brinker and CFO Steve Wilde. More

Adjust

Posted: July 15 2019

Mobile measurement and fraud prevention firm Adjust has brought in Lynda Clarizio, former President of Nielsen U.S. Media, as a non-executive board member. More

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16/7/19
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MR Events & Training Courses

MR Events and Training Courses

A selection of upcoming events & Training courses.

17th Jun MRMW Europe 2019 - Amsterdam
20th Jun CX Experience: Customer Experience and AI Insights - London
20th Jun The Research Club - Hamburg Summer Party - Germany
27th-28th Jun ESOMAR Client Summit 2019 - Spring Edition - New York
25th Jul MRS Summer Party 2019 - London
7th Aug 2019 AMSRS National Conference - Sydney