In the US, market research technology start-up Jackson Square Group (JSG) has launched a sampling subsidiary called Federated Sample, which aims to connect buyers and sellers in an integrated platform.
JSG was founded in July by former OTX Research executive Patrick Comer, to create technologies to maximize the efficiency and effectiveness of gathering data and intelligence on consumer markets.
Comer says his new venture offers technology which automates the previously manual process of data sampling. He comments: 'The process of data collection is often cumbersome and inefficient. Federated Sample provides a transparent and open platform for operational success.'
Web site: www.jacksonsquaregroup.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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