comScore Moves Weinberger for ANZ Role

comScore has appointed Amy Weinberger as Vice President based in Sydney, heading up its operations in Australia and New Zealand.

She worked in the company's San Francisco office for eight years, most recently as VP of West Coast Sales. Prior to this she was a Sales Director for Jupiter Media Metrix before its 2002 acquisition by comScore.

comScore Asia Pacific chief Will Hodgman said Australia and New Zealand were important markets for the firm: 'We felt it was the right time to bring in veteran leadership to help demonstrate the value of our offerings'. The Australian IAM is due to announce the shortlist of agencies for its < 12542>online audience measurement tender in the next few weeks.

Hodgman adds: 'Ms Weinberger has a proven track record of delivering effective measurement solutions to many of the world's leading technology and media companies, enabling them to improve their digital strategies and grow their businesses. Her extensive experience will be a valuable asset to comScore's continued growth in these markets.'

Web site: www.comscore.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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