Nielsen Director to Join Millward Brown as MD Australia

Ben Dixon will take up his new role as Managing Director of Millward Brown's Australian business in September, after nine years working with Nielsen.

He is currently Executive Director responsible for Nielsen's FMCG business, including the firm's Homescan and Retail Scan solutions. Previously he worked for Nielsen in Australia as Executive Director Retail Measurement Services, and also set up ACNielsen Online there. Before this, Dixon worked as General Manager for MRA.

Travyn Rhall, CEO of Millward Brown Africa Asia Pacific, comments: 'Ben's background in market research and in-depth knowledge of the Australian market will help us further develop business solutions for our Australian clients.'

Millward Brown has more than 70 offices in 44 countries, and in Australia has offices in Sydney, Brisbane and Melbourne. The firm is part of Kantar, within WPP, and is online at www.millwardbrown.com.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

• Millward Brown Australia
• All news
• MrWeb info