London-based consultancy Incite has hired Peter Kneale, currently Joint MD of TNS Research International’s consumer division, as a Director. He leaves his present role at the end of next month and will take up his new position in January.
Kneale, who has more than 15 years’ market research agency experience, took up his present role – which he shares with former Research International veteran Phil Sutcliffe – just two months ago.
Prior to this, Kneale was Deputy MD of TNS’s consumer division, after holding a number of key roles including Director of Consumer Research and Head of Segmentation & Positioning for Europe.
Incite MD Roger Banks comments: ‘We are thrilled that someone with Peter’s experience and stature is joining the team. It is absolutely vital that we continue to focus on getting the best talent in research to work here.’
In his new role, Kneale will work alongside former TNS Research International Chairman Julian Bond, who joined the firm in June.
