London-based firm Opinionpanel - which specialises in research into the views of students and young people - has appointed Melanie Cohen as Project Director, responsible for developing the company’s Bright Young Things initiative.
Founded in 2004, Opinionpanel owns and manages UK specialist panels of students for surveying before, during and after their time at university: The Future Panel, The Student Panel and The Graduate Panel. It also run the private Learner Panel for the Learning and Skills Council (LSC).
Cohen joins with eleven years’ social, commercial and B2B experience. Previously, she worked at the COI, servicing key government departments with a focus on youth research and youth-focused government campaigns. She previously headed the qual division at ICM.