MrWeb - The Marketing Research Industry Online

	Online Panels

Back to Online Panels

RECENT NEWS ITEMS

Online Panels

Worldpanel Becomes Part of Numerator

1/7/25

As of this week Worldpanel is a brand within Numerator. Owner group Kantar first announced the merger of the two companies in January. More.

IAS and Lumen to Offer Snap Attention Measurement

30/6/25

In New York, media measurement and optimization platform Integral Ad Science (IAS) has announced a partnership with Snapchat parent Snap Inc., and Lumen Research, to bring customized attention measurement to Snapchat. More.

Mastercard Data Deal to Drive Fonto Expansion

27/6/25

Australian consumer data and insights company Fonto has announced a partnership with Mastercard, which will give it secure access to data provided by consumers using open banking. Consumers receive personal spending insights and financial rewards in exchange for their data. More.

View all related news items

Online Panels - Relevant Associations

ACE - the Association Collaborative Effort

The objective of ACE is to ensure that all online panel researchers and users, no matter the industry segment or the association affiliation, share a set of understood and accepted process and performance guidelines for online research.

The site has a detailed Glossary of online research terms.

The ARF's Online Research Quality Council

The goal of the ARF ORQC is to provide knowledge-driven answers to client questions about the quality of online research.

The site has a detailed Knowledge Sharing section to Build Online Research Quality.

ESOMAR

ESOMAR is the world organisation for enabling better research into markets, consumers and societies. With 5,000 members in 100 countries, ESOMAR�s aim is to promote the value of market and opinion research worldwide. They publish guidelines for buyers of online panel called �26 questions to help research buyers of online sample�

Web site: www.esomar.org