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Presentation and Reporting Software
12/12/25
Visual search and discovery platform Pinterest has agreed to acquire CTV performance ad platform tvScientific, and will combine its 'intent-rich' audience signals with the acquired company's CTV engine, allowing marketers to measure how TV lifts the results of their performance ad campaigns. More.
In Los Angeles, OOH advertising driver data platform Stic has raised $10 million in a Bridge funding round, with which to expand operations across more than thirty US states and Canada, deepen relationships with advertisers and strengthen its operational capabilities in new markets. More.
Research software provider Fathom has launched an AI assistant called Fathomer, extending its existing thematic open-ended coding offer into a continuous research 'engine' answering questions and synthesizing reports from multiple surveys, including longitudinal analysis over time. More.
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Presentation and Reporting Software
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 SIIA (Software & Information Industry Association)
The Software & Information Industry Association is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to companies which specialise in software and information products. Web site: www.siia.net/  ASC (The Association for Survey Computing) The ASC is closely linked with the Market Research Society and the Royal Statistical Society. It is the world’s leading society for the advancement of knowledge in software and technology for research surveys and statistics. Web site: www.asc.org.uk |
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