Harris Interactive Expands

In the UK, Harris Interactive has moved its southern headquarters and 120 staff to offices in the landmark Vantage West building in Chiswick, London from its previous location in Brentford, Middlesex.

The firm says the new offices have enabled it to improve its onsite facilities with the addition of focus group areas, a CCTV viewing room with two-way mirrors, as well as numerous meeting rooms, an 'acoustic sofa zone' and a research lab. In addition, the site provides room for expansion.

Robert Salvoni, President of International, explains that the southern-based research teams are now all accommodated under one roof at Vantage West.

'Our new offices have been designed to create a fresh and inspiring working environment,' Salvoni states. 'Additionally, our customers are always welcome to use our onsite research facilities, have onsite meetings or drop in on our research teams.'

Earlier in the week, Harris Interactive launched Pathways to Purchase; a new approach to analysing the way people make purchase decisions across a wide range of products and service categories.

Web site: www.harrisinteractive.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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