Senior Hire for Firefish

UK market research agency Firefish has appointed planner John Jones, formerly of Red Bee Media, as Group Head. He leads a team working on retail, FMCG and media accounts.

Established in 2000, Firefish offers both qual and quant services, and in June launched a specialist children and families research consultancy called 'The Pineapple Lounge'.

At Red Bee, Jones was a Senior Strategic Planner on BBC accounts. Prior to this, he was Managing Partner at the Blinic Partnership, Senior Planner at St Luke's Communications, Head of Qualitative Research at Informer Interactive Research, and an SRE at The Added Value Company. Clientside, he worked as European Research Manager at Levi Strauss Europe and at the BBC.

Firefish CEO Jem Fawcus says: 'John brings invaluable expertise in brand strategy and consumer understanding, as well as a clientside perspective. His appointment is part of our strategy to continue to grow and to provide clients with the best strategic and creative thinking in research.'

Web site: www.firefish.ltd.uk .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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