Nunwood's Houghton Joins Chime

Former Nunwood MD Sarah Houghton has joined Chime's Insight and Engagement group (CIE) as a Board Director.

CIE companies include Facts International, Opinion Leader, Watermelon Research, Tree Open Plan and Naked Eye. In addition to sitting on the CIE Board, Houghton will manage Opinion Leader while Sinead Jefferies is on maternity leave.

She joins from Nunwood, where she took on the role of London MD in 2007 and later became MD of Europe, also overseeing its New York operation and its Insight and Analytics teams. Prior to this she spent sixteen years at Millward Brown, latterly as Group Account Director in charge of the firm's London office. She commenced her research career at SmithKline Beecham.

CIE Chief Exec Crispin Beale comments: 'Sarah's experience, both agency and client side, will help us continue to provide comprehensive insight and actionable engagement solutions to our clients.'

Web site: www.cie.uk.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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