Enero Moves Siewert to TLE

Research and marcoms group Enero has transferred Alex Siewert from its ad agency BMF to its research and strategy consultancy TLE in Sydney, where he takes up the role of Strategy Director.

Enero - which was previously known as Photon - owns a network comprising of eleven specialist companies operating out of three key hubs in Sydney, London and New York. Alongside TLE, the group owns MR agency Jigsaw Research and social research specialist Auspoll.

Siewert (pictured) joined the group last summer from Vodafone Ireland, where he served as Senior Brand Communications Planner. Prior to this, he was Strategic Planning Director at AKQA New York; Brand Strategy Director at Naked Communications London; and European Account Director and then Department Head, Strategic and Creative Intelligence at Abbott Mead Vickers BBDO London.

In his new role, reporting to TLE's Global Head of Strategy Chrissy Blackburn, Siewert will continue to work with a few BMF clients on existing projects as he moves across to TLE on a full time basis.

Blackburn comments: 'Alex is just the kind of strategic problem solver we look for and comes with a rare mix of business, brand and creative passion that we think make strategic solutions really powerful.'

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All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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