FieldGlobal Opens in London

Full service agency FieldGlobal has opened a research facility in London, where it has appointed Illitch Real as Associate Vice President - Business Development.

Formerly known as Universal Research, the company also has locations in India, the UAE, China, Indonesia, Thailand, Singapore and New York, and plans near-future openings in Chicago, Japan, Brazil, Germany and Malaysia.

Illitch (pictured) joins with fourteen years' global market research experience. For the past six years he has worked at MR outsourcing firm Ugam Solutions, latterly as an Account Manager focusing on large international multimode tracking studies. He began his career at GfK NOP.

In his new role, Real is tasked with supporting US clients who want to conduct multi-country qual and quant studies across European markets. He will also manage the firm's new London-based twenty-seat CATI centre.

In a statement, President & CEO Sundeep Solannki said: 'Our continuing expansion both in the UK and globally is an absolute necessity for meeting our standard of providing outstanding customer service to our client base, specifically for the European market.'

Web site: www.fieldglobal.in .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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