Incite Hires Millward Brown Man as MD in Shanghai

UK consumer specialist Incite has appointed former Millward Brown MD Jason Spencer as Managing Director of its latest office, in Shanghai, China. He will take up the post on 1st February.

Founded in 2000, Incite was acquired by printing group St Ives in 2012, in a deal worth up to £11.4m. The firm is based in London , and opened offices in New York and Singapore two years ago.

Spencer (pictured) has worked for Millward Brown for the past twelve years, and served as its MD in Shanghai since 2007. Earlier, he worked for NFO as Research Director, and he was an RE at MDR.

In his new role, Spencer will be responsible for growing a consulting team to service Incite's local and international clients.

Matthew Froggatt, Global Head of Incite, comments: 'Jason's local market knowledge and hands-on experience of serving Chinese clients will be invaluable to building our presence in a region where clients' needs for smart insights from senior practitioners has never been greater.'

Web site: www.incite.ws .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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