New York City-based full service agency SIS International Research has opened an office in Frankfurt, Germany. The office is led by Federica Sacchi, who has been promoted to the role of Managing Director of EMEA.
Founded in 1984, the firm offers a full range of services including fieldwork, data collection and strategic market research, from offices in New York, Los Angeles, London, Berlin, Manila and Shanghai. Services range from opinion, satisfaction and loyalty research to segmentation, competitive intelligence and usability testing.
Saachi will lead the new city-centre office, having served more than two years with the company in London as Director, Business Development EMEA. Before this, she worked at Lorien Consulting, latterly as International Research Manager.
Commenting on the launch, Sacchi said: 'We are very excited about our new Frankfurt office. After the expansion of our London office and increasing demand for our services in the EMEA region, we look forward to a new 2015 full of opportunities. Frankfurt is an important city and test market for products in Germany and a major international financial hub'.
Web site: www.sis-international.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
Register (free) for Daily Research News
REGISTER FOR NEWS EMAILS
To receive (free) news headlines by email, please register online