MFour Motoring with Hires and New Office

MFour Mobile Research, creator of the Surveys On The Go app, has moved into its new headquarters in Newport Beach, California, and continued its rapid growth with appointments including former Ipsos exec Irene Manahan and Andrea Han from Added Value.

MFour says its research and development staff has more than doubled in the last 12 months.

Both Manahan and Han join as Senior Research Consultants. Manahan worked at NBCUniversal for three years before going agency side, briefly at Lieberman Research Worldwide and then for two years as a Senior Research Manager at Ipsos. Han spent sixteen years at Added Value, most recently as Strategic Director.

The new office, announced in August, comprises 14,000 square foot - designed to accommodate significant growth to come - and overlooks the city's Back Bay. Founder and CEO Chris St. Hilaire comments: 'The move came at just the right time, but the real upgrade is in the quality of the team and creative space we've built for smartphone data collection and reporting. It's where consumers are and to stay relevant we absolutely have to help the industry make the switch, now'.

Web site: www.mfour.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.