Senior Hire for Future Thinking

UK-based agency Future Thinking has appointed former YouGov and Lieberman Research Worldwide exec Adele Gritten as Director of Key Accounts.

At Lieberman, she was Vice President, Managing Director. She joined YouGov UK in 2009 as Head of Financial Services Consulting, then worked as Head of Media Consulting and later Commercial Director.

Her new role also carries responsibility for reviewing the company's existing structure, to help maximise the commercial value of its client relationships. Gritten (pictured) says agencies 'need to show clients that we are not simply providers of data', and be recognised as providing business intelligence and strategic direction.

Future Thinking UK MD Claudia Strauss comments: 'Adele has strong commercial acumen and will provide a more cohesive structure to our account team, enabling us to provide an enhanced offer as well as greater efficiencies and benefits to our growing client base'.

The company is online at www.futurethinking.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

• Future Thinking
• All news
• MrWeb info