Maru/Matchbox Hires System1 Man Brent Snider

In New York, communities specialist Maru/Matchbox has appointed former System1 Research exec Brent Snider as Chief Revenue Officer.

Maru/Matchbox was formed when MARU Group acquired the North American Research Consulting division of Vision Critical, in 2016. Snider (pictured) joins after more than twelve years at System1 Research (formerly BrainJuicer), where he latterly served as President, North America, responsible for the firm's largest business unit across five offices. With 20 years' experience, he began his career at Kantar Millward Brown.

In his new role, Snider will be responsible for business development and go-to-market strategy. Ged Parton, CEO of Maru Group, comments: 'Brent has a strong industry reputation for delivering powerful insights and building deep partnerships with many of the world's greatest brands. His expertise in applying the latest thinking in research techniques to client issues including innovation, communications and brand strategy, will be a great asset to Maru/Matchbox'.

Web site: www.marumatchbox.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.