Arbitron Inc. has promoted Jenny de Castro to Northeast Regional Manager, responsible for renewals and new business for radio stations in the region. She has 12 years of sales experience in radio from four different stations in Washington and New York.
De Castro won an Arbitron Account Manager of the Year award in 2004 during two years as a Radio Station Services AM. She worked previously at WPGC, WWDC and WJFK in Washington, D.C. and was an integral part of the advertising and sales team during the launch of WKTU in New York City. She also worked in regional sales with Citysearch.com.
de Castro received her bachelor's degree from Villanova University in Communications and will be based in Arbitron's headquarters in NYC.
The company is online at www.arbitron.com
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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