Quadrangle Bags Brace Of Directors

In the UK, research consultancy Quadrangle has appointed Ben Skelton and Robert Griffiths as Research Directors.

Skelton re-joins the firm, having left to work as Client Group Director at Research International where he led a team supporting clients in the financial services and technology sectors. Prior to this, he worked for several years as a corporate brand strategist at branding agency Corporate Edge. He began his career with marketing communications group Euro RSCG.

Commenting on the reason for his return, Skelton said that he had missed the types of client projects that Quadrangle is involved in.

Griffiths joins from Simpson Carpenter where he was Head of the Qualitative Practice, working in the retail and consumer division and providing consultancy to the automotive, technology and telecoms divisions. Previously he jointly founded Mosquito Research and was a Director at Directions Research & Marketing. He began his career with Prudential Assurance.

Quadrangle was launched in central London in 1987 as a full service research agency and consultancy specialising in brand planning and customer strategy. The firm, which also has its own data collection division called FieldWorks, is online at www.quadrangle.com.

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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