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Web Traffic Monitoring

Web Traffic Monitoring
Part of: MRT - Trends - Technologies - Techniques

 
 
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Web Traffic Monitoring
The past year: Major news stories and initiatives The past year: Major news stories and initiatives.
   
Guidelines, standards and associations Guidelines, standards and associations.


Recent News Items
RECENT NEWS ITEMS
 
 
Web Traffic Monitoring

True Influences Hires V12 Co-founder for CDO Role
23/5/19
In the US, intent data platform True Influence has hired former V12 Group CIO Ray Estevez as Chief Data Officer, responsible for leading data strategy and implementation. More.
'Personal Data Network' Veriglif Launches, Seeks Funds
22/5/19
Veriglif, a New York-based company which promises to 'unlock value for buyers, sellers & creators of personal data', is emerging from 'stealth' mode and beginning a rapid push towards full commercialization. More.
4INFO Adds Smart TV Data through Inscape Partnership
21/5/19
In the US, mobile ad targeting specialist 4INFO has integrated Inscape's viewing data from more than eleven million smart TVs into its platform, to help marketers match it with other online and off-line data. More.




View all related news items
 
 

What's Included?
 
Software and services that measure and analyse visitor numbers, page views, paths through sites and so on, producing ratings and rankings for web ad currencies, logs and stats for site managers, and other such data. (But not software which acts on this: separate pages will appear soon for Web Site Optimisation and for Behavioural Targeting).
EDITORIAL - Google: Guest or Gatecrasher?
FEATURES


CURRENT JOBS IN THIS SECTOR


FEATURED SUPPLIERS
 
comScore, Inc.
comScore has developed a revolutionary set of information products used by marketers, financial and strategic planners, money managers, economists and other senior executives. www.comscore.com

 
WebTrends Inc
We help you turn the data generated by your web site, blogs, online campaigns and enterprise systems into understanding of your customers and, ultimately, business opportunity. www.webtrends.com

Nielsen Online
Nielsen monitors and measures more than 90% of global Internet activity and provides insights about the online universe - including audiences, advertising, video, e-commerce and consumer behavior. www.nielsen-online.com


ALL SUPPLIERS

comScore - Hitwise - Intellitracker - Komli Media - Nielsen Online - QuantCast - The Market Watch - TubeMogul - WebTrends

Please email if there are any relevant agencies you don't see listed here.




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