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Welcome To US Virgin Islands
Country number
143
Selected MR Agencies

An Introduction to US Virgin Islands

Located in the Leeward Islands in the Lesser Antilles and officially known as the Virgin Islands of the United States, there are three main islands, St Croix, St John and St Thomas, plus smaller Water Islands and many minor islands. Formerly known as the Danish West Indies, they were sold to the US in 1916 for $25m. See full country profile.

Latest Research News from Latin America

Nov 12
London-based media auditing, management and analytics firm MediaSense has acquired creative and media advisory specialist R3, significantly expanding its footprint in North America and Asia. Nov 12 2024
Oct 25
LA-based consumer research agency Talk Shoppe has launched La Tienda, a specialized insights and strategy group focused on Hispanic consumers in the US and across Latin America. Oct 25 2024


1 current Latin American job:

Survey Research Manager, Remote Working - Worldwide, $ Competitive salary - (posted Feb 27 2024)
Know of an MR agency based in US Virgin Islands? We don't - please get in touch


Fast Facts
Map of US Virgin Islands
CAPITAL: Charlotte Amelie
GOVERNMENT: Unincorporated organised territory of the US
AREA: 346 sq km
POPULATION: 109,750 (2010 Census)
MAJOR LANGUAGE: Official Language: English. Spanish, Creole also spoken.
Caneel Bay, St John
Caneel Bay, St John


Complex Character Actor Kelsey Grammer, Dr. Frasier Crane in Cheers and Frasier - not to mention Sideshow Bob in The Simpsons and Stinky Pete in Toy Story 2 - was born in the US Virgin Islands.

Said to have begun drinking at the age of nine, and with personal tragedies enough in'his life to have driven most people truly mad - his father was shot and killed in 1968, his sister murdered by a serial killer in 1975, and his twin half-brothers died in a scuba diving accident in 1980 - Grammer played the loveable Freudian psychiatrist for 20 years (203 appearances on Cheers and 264 episodes of Frasier), tying the record for the longest-running character on prime-time American television. This despite an April 1993 survey of 1011 Cheers viewers by what is now the Pew Research Center, in which 15% of respondents chose Ted Danson's Sam Malone as the character they'd most like to see in a spin-off series, 12% Woody Boyd and 10% Norm Peterson - Frasier got 2%.

A little More Knowledge?
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US Virgin Islands in Profile

Located in the Leeward Islands in the Lesser Antilles and officially known as the Virgin Islands of the United States, there are three main islands, St Croix, St John and St Thomas, plus smaller Water Islands and many minor islands. Formerly known as the Danish West Indies, they were sold to the US in 1916 for $25m.

A referendum on the islands' future was held in 1993, with a majority favouring the status quo, but as fewer than a third bothered to vote, the results were considered void anyway. Clearly no head of revolutionary steam...

Some Business and General Info

GDP: $1.58bn (2003 est.); $14,370 per capita

Religions Protestant 59% (Baptist 42%, Episcopalian 17%), Roman Catholic 34%, other 7%

Currency: US dollar

Telephone Code: +1 340

Research Industry

(from June 2012...) See the USA entry!

Overview of Trade and Industry

The islands are volcanic in origin and are known for their white sand beaches, and attract some two million tourists a year, many on cruise ships - this is the main economic activity.

Electricity costs are four to five times higher than the US mainland duie to the need to import oil for most of the islands' energy.

Exports of $4.2bn in 2001 were mostly refined petroleum products. Imports of $4.6bn that year included crude oil, foodstuffs, consumer goods and building materials. The US and Puerto Rico are (or were) the key partners for both. Until February 2012, the Hovensa plant on St. Croix island was one of the world's largest petroleum refineries, and contributed about 20% of the territory's GDP, but is largely shut down now, resulting in a local economic crisis.

My view
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US Virgin Islands
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If you are a researcher based in US Virgin Islands, in whatever capacity, then we would love to hear from you!

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