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Welcome To Malawi
Country number
83
Selected MR Agencies

An Introduction to Malawi

Settled since the 10th Century, The Republic of Malawi (formerly Nyasaland) is a landlocked country in southeast Africa. By 1500 the hunter gatherer tribes of the region operated as one country. Livingstone reached Lake Malawi (then called Lake Nyasa) in 1859 and by 1861 the British had colonised the country - this lasted until 1964 when Nyasaland became independent from the UK and renamed itself Malawi. It was a single party state from 1964 to 1994 when the President was ousted from power. See full country profile.

Latest Research News from Africa

Nov 29
US-based digital ad tech company PubMatic has promoted Harpreet Kallah to Associate Marketing Director, UK & MENA. Nov 29 2024
Sep 30
Accra, Ghana-based agency True North Media Monitoring has recently announced the acquisition of Maverick Media Monitoring, also based in the Ghanaian capital, and has appointed Maverick's Akinwale Adams to lead the combined company and oversee the integration. Sep 30 2024


2 current African jobs:

Research Manager, South Africa based - remote role, Salary on application - (posted Nov 20 2024)
Senior Research and Insights Manager, English and Exams, UK Flexible - Manchester, London, Cardiff, Edinburgh or Belfast - or in Czech Republic, Spain, Portugal, Italy, Tunisia or Morocco, Pay Band - 8 c.GBP 38,820 - plus London weighing 3.3k - (posted Jun 6 2024)
Know of an MR agency based in Malawi? We don't - please get in touch


Fast Facts
Map of Malawi
CAPITAL: Lilongwe
GOVERNMENT: Multiparty Democracy
AREA: 118,484 sq km
POPULATION: 15,879,252 (July 2011 est.)
MAJOR LANGUAGE: English, Chichewa
Lake Malawi rock formations
Lake Malawi rock formations


A Lake for All Seasons: Lake Malawi, otherwise known as Lake Nyasa, is the third largest and second deepest lake in Africa and is reportedly the habitat for more species of fish than any other body of water on earth. It is known as the Calendar Lake - as it is 365 miles long and 52 miles wide. It was called The Lake of the Stars by David Livingstone because lights from the lanterns on fishermen's boats resembled, from a distance, stars in the sky.

A little More Knowledge?
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Malawi in Profile

Settled since the 10th Century, The Republic of Malawi (formerly Nyasaland) is a landlocked country in southeast Africa. By 1500 the hunter gatherer tribes of the region operated as one country. Livingstone reached Lake Malawi (then called Lake Nyasa) in 1859 and by 1861 the British had colonised the country - this lasted until 1964 when Nyasaland became independent from the UK and renamed itself Malawi. It was a single party state from 1964 to 1994 when the President was ousted from power.

Now, Malawi operates a democratic, multi-party government. However, it is one of the World's least developed nations, with a low life expectancy, high infant mortality and a high proportion of AIDS sufferers in the country. That said, despite tribal conflict in the past, the country is now beginning to develop the concept of a Malawian nationality - this culture combines native and colonial aspects including art, dance, sports and music.

Some Business and General Info

GDP: $13.51 billion (2010 est.) - $900 per capita

Religions Christian 79.9%, Muslim 12.8%, other 3%, none 4.3% (1998 census)

Currency: Kwacha (MWK) - GBP 1 = MWK 245.61

Telephone Code: +265

Overview of the Research Industry

MR Association(s):

SADEC

The MR industry in the Sadec Region (Angola, Botswana, Lesotho, Malawi, Mozambique, Namibia, Swaziland and Zambia) turned over $9m USD in 2009 - a growth of 0.7% on 2008 (T'e industry in the region has grown by a steady $1m USD a year since 2005 ($5m USD)
Source: ESOMAR

Overview of Trade and Industry

The economy of Malawi is agriculture based - 85% of the population live in rural areas, and more than one-third of GDP (and 90% of export revenue) comes from agriculture. In the past the country has relied on aid from the World Bank, the IMF and individual nations - although in 2000 the IMF stopped aid due to corruption concerns, leading many individual donors to follow suit. Malawi still received $US 75m in aid in 2005 - however many suppliers of aid are still undecided about the level of government financial discipline.

The country suffers from a lack of foreign exchange and the government consistently fails to address barriers to investment - these include high service costs and poor infrastructure for power, water and telecommunications. However, the IMF predicts strong economic growth in the coming years, with the amount of people living either under the poverty line or in extreme poverty falling.

My view
from...
Malawi
Researchers Talk!
Have your say!
If you are a researcher based in Malawi, in whatever capacity, then we would love to hear from you!

Email me:
laurence@mrweb.com

Views from...

If you are a researcher in Malawi, in whatever capacity, then we would love to hear from you!