In New York, data-driven customer experience management (CXM) company Merkle has appointed Pete Stein as Global Lead for Experience & Commerce, responsible for developing, growing and leading the firm's capabilities across these areas.

Stein (pictured) joins from global experience agency Huge, where as CEO he led a team of 1,200 people across thirteen offices. Prior to Huge, he served as General Manager at Fullscreen Media, and spent more than eighteen years at Razorfish, rising to Global CEO. In his new role, Stein will be responsible for leading, recruiting, developing, and inspiring a team of CXM experts, and for filling a global leadership role both with Merkle and parent Dentsu's.

Merkle CEO Craig Dempster comments: 'Pete is a recognized industry heavyweight who has experience leading enterprise transformation and delivering substantial new business growth. Pete embodies the key qualities we envisioned for this role, including a strong and experienced leader with strategic vision and deep operational ability. We are excited to have Pete on our team, building out this key part of our business'.

Web site: www.merkleinc.com .

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